The Communications Director
Sis. Patricia Ebanks | Email: Patricia.Ebanks@cicsda.org
Patricia Ebanks assumed the role of Communications Director of the Cayman Islands Conference in late December 2015.
Ms. Ebanks comes to the role with some 30 years’ experience in public relations, press relations, and marketing communications strategy. Her relevant experience includes five years as a journalist in local media, and twenty years with the Cayman Islands Government Information Services, fifteen as director. Her relevant postgraduate work includes a master’s degree in integrated marketing communications from Northwestern University, Chicago, Illinois. She is a graduate of NCU (then West Indies College).
Other members of the Conference communications team are Manager for the Praise 87.9 Radio Station and the department´s sound technologist, Mr. Dwayne Euter, and Mr. Kaneil Barrett, who is responsible for videography, video editing, website development and social media channels.
The Department of Communications
The broad goal of the Communications Department is to advance the work of the various internal and external ministries of the Cayman Islands Conference of Seventh-day Adventists.
The department achieves this goal through robust utilization of the communication channels of radio, print media, social media, and television.
In line with this objective, Praise 87.9 continues to expand its local informational and inspirational programming; CATV has been added for similar purposes. A newcomer in the department’s communication formula, CATV is a blend of Hope TV, the official channel for the Adventist Church worldwide, and locally generated programming.
These media facilitate a dynamic programme of church and community communication, supported by regular issue of news releases. Equal emphasis is being placed on an enhanced web presence via www.CaymanAdventist.org, Facebook and other social media channels.
A significant communication asset is the resource offered by the large cohort of Communication Leaders in our churches. The strengths of this network are being harnessed to create greater effectiveness in communication to church members as well as to key external audiences that may have been hitherto overlooked in our outreach activities.
Link to Atlantic Caribbean Union Church Communications Director´s Manual
Link to Seventh-day Adventist Church Global Identity Standards Manual